premortem

Every startup dies of something. See what could kill yours.

We read the news so you don’t have to: every company that tried your idea, and exactly how the ones that shut down died — before you build.

Below are 200+ real businesses that shut down. Walk past them first — then run yours.

What we’ve dug up so far

– companies tracked.
Every single one from the news.

–news articles cited as proof
–shut down — the stones around you
–business types researched, more every night
0made up. No source, no company.

The #1 reported killer

–

–

Move your lantern to read the stones · click one to open its report

A new day

It doesn’t have to end this way.

See what could kill your idea — and fix it before you build. Free, sourced, in a minute or two.

Learn more about premortem → Privacy